This is an acronym for Programme for Rural Outreach of Financial Innovations and Technologies.

The Programmes targets smallholder farmers, agropastoralists, fisherfolks, artisans, SMEs, SACCOs, and ultra-poor..

The programme has a national coverage with special focus on areas with agricultural potential including Arid and Semi-Arid lands

This is a jointly funded programme by IFAD, Government of Kenya and the beneficiaries.

One can benefit through by getting a broad range of financial services through participating Microfinance banks, a commercial banks, or a grant for extreme poor Kenyans, capacity building, linkages to markets and business development skills.

Agricultural Finance Corporation(AFC), Barclays Bank of Kenya, SMEP, Faulu Kenya, Rafiki Microfinance Bank, and Kenya Women Finance Trust (KWFT).